For analytics & data science teams
Advanced modeling — with method and no black box
SEM, GLM, machine learning and predictive modeling applied to brand, media and behavior. And Levers, our no-code platform for your team to model without writing code.
The pain points of data professionals
We know your pains
I have data, but lack robust statistical method for causality.
How we solve it: Driver modeling to go beyond correlation.
Media models are a black box and hard to defend.
How we solve it: Transparent and interpretable MMM, with a simulator.
I need ML applied to a business problem, not an academic one.
How we solve it: Decision-oriented machine learning projects.
My team wastes time coding recurring models.
How we solve it: Levers, our no-code statistical modeling platform.
I lack spot capacity for a specific project.
How we solve it: On-demand data science squads.
I want to validate hypotheses quickly before scaling.
How we solve it: Fast Test and analytical prototyping.
The questions your team is asking
The questions we answer
- Which method best models causality for my problem?
- How do I make my media models interpretable and defensible?
- How do I apply ML to this business decision?
- How do I give my team modeling autonomy without code?
- How do I expand analytical capacity on a specific project?
Technology your team is researching
How Okiar solves it
Levers — plataforma no-code
Driver modeling, OLS, MMM and AutoML without writing code.
Marketing Mix Modeling
Transparent and interpretable media model.
Projetos de Machine Learning
ML oriented to business decisions.
MERIDIO — Drivers
Causal modeling of behavior (driver modeling).
Squads on Demand
On-demand data scientists.
We have solved this before
We know your segment
Mídia & ROI · Saúde
How we reduced CAC by 37% and increased ROAS by 60% at a Latin American healthcare giant
We uncovered nearly 70% improvement opportunity in the media strategy, with potential gains of +R$2.4M/year, using historical data and proprietary technology.
Team with a background in Growth Engineering (ex-Ambev), Data Science and AI/ML.
“They flexed the scope to fit our real question, without losing depth. We left with a decision, not a report in a drawer.”
Bruno de Oliveira
Growth Lead · Adsplay X
+1 billion
people impacted by our insights
+10
countries we operate in
Brands that trusted Okiar to answer their business questions
Let's flex to make it happen
Which modeling challenge can we help you with?